Design of SAS Australia logo, brand assets and creative treatment for the launch of the broadcast, social and print marketing campaign.
Delivery of brand assets and style guide to all stakeholders to ensure a cohesive creative presence.
On air, social, digital and print campaign for the relaunch of SBS radio as SBS Audio. Specifically targeting non english language groups to highlight the large range of resources available and raise awareness of this platform.
Design of commonwealth logo for channel Seven’s 2022 broadcast.
Creative direction, design of typography , colour palettes, and style guide and marketing will be supplied to production, sales, digital and marketing to be developed specifically for each platform .
A few examples of logo design for new and existing shows.
Social and digital campaign to raise awareness of the amazing cinema collections in languages other than English.
As the 7two designer, I was responsible for the creation of the channel identity, and the motion graphics for specials, launches and daily work. The limitations of the older content provided an opportunity to explore and have fun with design while maintaining the integrity of the channel.
This is a selection of work from 7two.
When the Seven Network partnered with the Food Network, the brief was to bring food to life and align the two brands. To make it fun and visceral.
I designed the on air channel branding and a toolkit of brand elements. I oversaw the creation of templates that would provide a consistent animation style, timing and creative direction. They were also time efficient. Vibrant colours, dancing circles of food and the simple animation make the channel pop on-air.
A selection of posters, catalogues, brochures for marketing
Large scale video projections designed and projected as a virtual set for show launches
The opener for Gardening Australia on ABC brought the existing logo to life as a flowering living garden.
A combination of stop frame animation, botanical drawings and commissioned 3D animation was used.
Title treatment and Keyart for a new SBS commissioned show hosted by Gina Chick.
Design of Winter Olympic logo for channel Seven’s 2022 broadcast.
Creative direction, typography , colour palettes, and style guide supplied to production, sales, digital to be developed specifically for each platform . Examples of this development are shown.
I collaborated with my friend and colleague Betsy Baker on this opening title sequence for the ABC Drama series THE CUT.
As with most ABC productions it was a very limited budget and we had to be very resourceful using flat animation and asking our colleagues to be in it!
As it was a drama series about sports betting .. we used the the roulette of the pokie machine to bring on the credits. Needless to say we had a lot of laughs on this job!
animation, typography and design by myself
3d elements and animation by Betsy Baker.
Introducing the House Rules audience to new host flamboyant English Designer LLB and his eccentric design sensibility of ostentatious suits and floral wallpapers.
A fun job, I created pre-production visuals, style frames and designs for the re-decorated logos.
Post shoot I worked with flame and 3D artists to create the final launch look and developed the promo look for the season
A pitch to rebrand the female focused Flix channel with an upbeat dynamic personality.
A grid system of rectangles becomes a frame to reveal the many sides to the ‘Flix’ woman.
Shades of the 7flix pink was a main branding element used to create a uniform creative direction
